Privacy Policy

The Blue Box collects only the information needed to provide business checks, requested tools, communications and website improvement.

Information we collect

• Business-check answers such as business type, industry, team size, region and selected symptoms.
• Guided tool answers, email address and optional business name when you save and request a PDF directly or as part of a Business Check bundle.
• Your required acknowledgement that we may use those details to create and deliver the requested PDFs.
• Separate records of optional newsletter and personal follow-up consent.
• Privacy-conscious usage events such as pages viewed, assessment completion and tool activity.

We do not intentionally store full IP addresses in the first-party analytics database. Location reporting uses voluntary state information or approximate, aggregated location data.

How we use information

We use information to provide results and tools, understand common operational challenges, improve the website, respond where personal contact was requested, protect the service and meet legal obligations.

PDF delivery, marketing and personal follow-up

If you request a tool directly, we use your email and saved tool responses to generate and deliver that PDF. If you request a Business Check bundle, we also use the related assessment result to prepare the summary and completed-tool attachments. Receiving requested PDFs does not automatically subscribe you to marketing. Newsletter and personal follow-up choices are separate and optional. You can withdraw consent at any time.

Disclosure and overseas processing

We may use service providers for hosting, email delivery, analytics and website operations. The current hosting provider, Rumahweb, operates in Indonesia. Other providers may process information in Australia or other countries depending on their infrastructure. We do not sell personal information.

Security and retention

We use access controls, data separation and reasonable technical safeguards. Information is kept only as long as reasonably needed for the purpose it was collected, legal requirements, security and service improvement, then deleted or de-identified where practical.

Access, correction and complaints

You may ask to access or correct your personal information, withdraw marketing consent, or raise a privacy concern by emailing hello@thebluebox.com.au.

This policy is a practical privacy baseline and may be updated as providers and features are confirmed.